Search Engine Optimization (SEO) Services
Tri-Valley, Pleasanton, Livermore, Danville, San Ramon, Dublin, Concord, Walnut Creek, Pleasant Hill, Hayward, Fremont, Castro Valley, San Leandro, entire East Bay area

We specialize in Search Engine Optimization (SEO) and web design for both local companies and national concerns. We have provided highly successful SEO services for many years, as our customers will attest. Web design and search engine optimization are inter-related in many ways, and as a result, it's very important that your web designer is highly competent and knowledgeable of SEO services, techniques, and principles. SEO should be incorporated in your website organization at the time of design or re-design for maximum results.

Local Businesses need SEO services just as badly as businesses that are national or international in scope, though the process is significantly different. For more information see SEO for Local Businesses.

Search Engine Optimization (SEO), high quality content, and a well designed website have become critical marketing tools for any business. If your website is well designed and well written with good content, but it is not found by potential new customers when they search for a company like yours, then your site will not be seen by potential new customers. That's why we put so much time and effort into Search Engine Optmization for our website customers.

"Search Engine Optimization" (SEO) and "Search Engine Marketing" (SEM) may not be familiar phrases to you, but they are critical to the success of any business website. Most companies who are looking for a business or organization like yours will use one of the major Search Engines: Google, Yahoo, MSN's Live Search, AOL Search, or Ask Jeeves.

There are a variety of other less important search engines, but the great majority of searches are done through these top few. Generally people review search results and decide which websites to visit. They may visit only the first few or they may spend the time to view several sites they find in the first page or two of results. So, if your site is not found among the top results, you probably won't have a chance for that business. That's why Search Engine Optimization and Marketing are so important.

The objective of Search Engine Optimization is to drive the largest possible number of qualified prospects or customers to your site. Notice that we said "targeted", not just any traffic, but visitors who are likely to bring you new business.

Don't forget to read "Search Engine Optimization" in our Articles section for further information.

Optimizing Your Site for Top Search Engine Results

So just what do we do to generate high levels of targeted traffic for your website?

1. We research the best and most important "keywords" and keyword phrases that people use to search for a site or business like yours and we use specialized databases to tell us how many people actually search for each phrase. Top search terms are different for each industry, profession, and/or market. In some cases, such as for very large markets with large numbers of competing sites, we may target less common but also less competitive search terms for better overall results.

2. We prioritize these keywords and phrases so that your site can be positioned for the best possible search engine results. Each different search word or phrase will return different results from Google or any search engine. The goal of keyword prioritization is to select and properly use the best keywords and phrases to optimize your site.

3. We optimize your home page (and/or other pages in your site) in a variety of ways, using the prioritized keywords list for your site. This includes proper preparation of "meta tags" and other html as well as the specific content for your site.

4. Once all of the above is complete we will submit your site to the major search engines and directories along with a specific XML SiteMap that tells each of the major search engines all the details about your site to insure that all pages are included, which pages are most important, how often they should be re-indexed, and more. This is an important process that is unknown to many and/or often overlooked.

5. There are a variety of more extensive tools and techniques we use to optimize our customers' websites, such as the creation and optimization of specific pages that relate to specific markets, services, or products. We can customize a program to best meet your needs.

We Optimize Websites for Local, Regional or National Markets

Regardless of whether your company or organization is local, regional or national, we can optimize your site appropriately to drive the largest possible volume of qualified traffic to it. There are those who suggest that local websites do not do well. Nothing could be further from the truth. With proper design and optimization, local websites can be Highly Productive and successful. It simply takes the right knowledge and appropriate techniques to achieve top results.

National and international markets similarly present different challenges than websites for local or regional businesses. For example, with especially large national or international markets it may be necessary to strategically select second-level keywords and phrases if first level keywords are dominated by heavy competition. Such strategies can be extremely successful and any website can be successful, even in highly competitive markets, given good planning, design, content, and proper search engine optimization.

Give us a call, we're here to help

We work with you to insure that your site is properly prepared before we submit it to the major search engines and directories. Web sites, like the organizations they represent, are very individualistic, with different needs and characteristics from one to the next. As a result, we'll recommend an approach that fits your site and your priorities. In some cases re-structuring of your website may be appropriate and/or the creation of specific pages for better overall results.

We have the tools and expertise to build a professional website for you and to drive high numbers of new prospects to it. The result is a website that brings you more traffic, more appropriate visitors, and many new prospective customers.

If you would like to get started or if you have any questions (there are no silly questions), simply email us or call us toll-free at 888-283-8829 or locally at 925-417-7040.